Precious Vodka

Introducing the world to a different kind of vodka through an online experience

Capabilities

Website Design

Precious Vodka brings joy and celebration to spirit connoisseurs, and this is part of the brief given when engaged to design and develop an e-commerce platform for the brand. Uniquely presented in a diamond shaped bottle, it was our mission to present a way in which its diverse audience would land on the page and be drawn to transact.

Our solution involved three things – customer experience, upholding of the brand vision and the opportunity to shape our own story. This reflected in design.

In considering these, we planned the UX and UI around purchasing behaviour with the e-commerce functionality being the key driving force. This reflected in development.

OUTCOMES

Upon the successful launch of the website, Precious Vodka has enabled new and repeat customers from across the globe to seamlessly engage with the brand. From clients to wholesalers, the interactive platform shows the brand’s rapid responsiveness to shifts in demand.